news featured by Stanley's Post Ltd Transport for London puts price front and center in the ‘Champion Value’ campaign - post-produced by STANLEY’S POST

Transport for London, or TfL for short, launched an integrated campaign in partnership with Wavemaker UK and VCCP London aimed at highlighting both the value and the extraordinary modes of travel available to Londoners across the public transport network.

The motifs photographed by Hanina Pinnick for VCCP were post-produced by STANLEY’S POST, London.

‘Champion Value’ showcases the value and benefit that TfL customers get when they use the many travel modes, whether it be the Tube, buses, tram, London Overground, or the DLR, that TfL has to offer. Drawing on the strongest benefits of the TfL network – speed, convenience, frequency, and all-day travel – the creative is accompanied by a consistent campaign message personalized to the mode of transport.

“Public transport continues to be a vital part of London’s economic recovery, and we’re immensely proud of our new campaign that celebrates the great value our public transport services offer our customers. The campaign emphasizes the...

13.03.2024 //    ADD article TO MY GOSEE // 1 item in this article SHOW COMPLETE article