News // 9 News by YES WE PROMPT
Claudia Bußjaeger, who founded the world’s first agency YESWEPROMPT for AI artists in May 2023, has announced the launch of her latest innovation: the first AI modeling agency MODEL-AIGENCY (model-aigency.com). It will represent real models and influencers whose faces are used for AI campaigns.
At a time in which there is an increasing use of face images generated completely by AIs for advertising campaigns, Claudia is setting new standards with her AI modeling agency. By using real models and people from all over the world for AI campaigns, she takes away any fears clients may have of using only artificial faces. This not only guarantees her models 100% certainty that their personal rights will be protected; it also gives the modeling industry a legal means of securing usage rights – and fair payment – for its models.
The models represented by Claudia Bußjaeger’s agency receive fair remuneration for the use of their photos, comparable to that of a traditional photo shoot but without the typical modeling rates for the shoot itself. This innovative approach creates a win-win situation for all parties involved.
Which is precisely why Claudia Bußjaeger is already in negotiations with well-known modeling agencies, including PARS, the agency of Peyman Amin, in order to bring to life her vision of a future-proof modeling industry.
For booking special models (e.g., celebrities from all relevant areas such as film, TV, sports and music) and influencers, she is cooperating with the internationally renowned artist liaison agency Special Key. CEO Hans Christian Biedermann is excited about the possibilities AI already offers today for talent-based productions: “Particularly film or stills shoots, for instance, with sports stars who have extremely tight schedules (because of competitions and daily training routines) can be realized in the highest quality while requiring the booked talent for only a minimum amount of time.”
Moreover, Claudia Bußjaeger brings clients and partners together directly who would like to either add model face images to existing campaigns or develop new campaigns with rights-protected models.
With the launch of the first AI modeling agency MODEL-AIGENCY, Claudia is reaffirming her strong commitment to innovation and ethical standards. As an example of images of real models integrated into AI worlds, we present you the ATG campaign for the agency Åkestam Holst / NoA with photographer and AI artist Stefanie Andersson Löwenstein.
Meet Claudia Bußjaeger this year as an exhibitor at UPDATE-24-BERLIN – who invites visitors to a panel talk on the topic of ‘AI in the Imaging Industry’ on 19 April as part of UPDATE.
07.03.2024
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Axel GROSS c/o YES WE PROMPT makes quite a splash for the AXIS showcase lighting made by the company ERCO, a leading international specialist in sustainable architectural lighting with LED technology.
Only the best light is good enough for unique exhibits. With Axis, ERCO is setting new standards in terms of lighting quality for display case lighting. Reproduce colors without distortion, highlight special details and set impressive accents. Axis shines light on precious exhibits – for big magic on a small stage.
Axel Gross : “New project: AI and mixed media – concept and art direction in cooperation with Stefan Kropp, who also did the great editing and MoGraph. Technically, this video contains 16K LOD AI images, 2.5D AI animations and matching 3D product integration. Quite a ride; 1001 thanks to ERCO for courageously trusting me that this would work out as planned!”
Axel Groß is an art director, architect and designer specialized in AI and photographic imaging. He was trained in Architecture at University of Hannover and TU Delft, post-graduated in Production Design and Scenography for Film at HFF Munich. He worked in architecture and lighting design for OMA, Pfarré Licht and Schweger + Partner, further as a freelance computer graphic designer for clients such as Autodesk, ERCO, MetaDesign, NVIDIA, and Thonet, resulting in 20+ years of professional expertise in design, art direction and CG media production.
01.02.2024
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The BERLINER ZEITUNG newspaper stands for a diversity of voices, opinions and perspectives. To celebrate the 34th anniversary of the fall of the Berlin Wall, BERLINER ZEITUNG has launched a campaign to raise awareness for their OPEN SOURCE platform, which can be used by anyone to upload interesting texts.
Berlin-based designer RABAN RUDDIGKEIT created the motifs for it with the aid of AI. They depict several peaceful revolutionaries of the past century with alarmed facial expressions: Mahatma Gandhi, Václav Havel, Bärbel Bohley, Martin Luther King, Jitzchak Rabin and Lech Wałęsa.
It kicked off with a cover for the weekend edition of BERLINER ZEITUNG on 4 and 5 November, 2023, followed by three further double pages in the journal. Page three informed readers about the content of the campaign and how OPEN SOURCE works.
“Whatever happened to the spirit of the peaceful revolution which led to the fall of the Berlin Wall on 9 November, 1989, and which had previously carried the protests and changes in Eastern Europe? How might the civil rights and peace activists who always advocated for nonviolent civil disobedience look upon our day and age?”
GoSee ruddigkeit.de & yesweprompt.de
16.11.2023
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